Direct Mail

Take control of your relations with your clients.

Communication by e-mail is still the most efficient and most cost effective way to interact with your clients. Sending one or ten e-mails is available at any freeware existing. But when you need a more personalized way to communicate with hundreds of clients, the task becomes much more complicated and demands a much more sophisticated solution.

To make your life easier, Sednove has developed an application of automatic e-mail sending controlled and managed by a web interface that allows you to keep track of all the phases of communication with your clients from sending to retraction.

You’re in charge! You decide on the recipient, contents of the message, mailing time and you can keep track of transmission of your messages in real time.

Have your e-mails been delivered? Have they been read? When? Who exactly read them? What links have been used? Which of your products have been chosen and by whom? You’d like to have answers to all these questions and you’d like to have more information...

Sednove DirectMail gives you an opportunity to have a feedback on your recipients’ behaviour in real time. DirectMail allows you to record and analyse results of your e-mail campaigns directed to each client individually.

You can finally learn about your recipients’ preferences. How did they get your message? Have did they read it? Have they used any links? Which of them? After receiving your mail, did they go to your site? What pages have they read? What products have they bought? All these pieces of information are vital to the growth of your site or to the one of your e-commerce company.

Sednove DirectMail. Here is finally a Web tool allowing you to make precise analysis of your Web campaign performance! Here are some of the numerous advantages:

• DirectMail can manage several mailing lists at the same time
• Each list can be segmented
• Each list can be segmented according to the results of your previous mail
• List entries can be easily modified, added, erased
• DirectMail can import/export lists in Excel, cvs and other formats
• It can be easily installed to your web site to manage efficiently your mailing lists
• DirectMail finds and deletes easily doubles of your mail addresses
• It checks syntax of e-mail addresses
• You can add multilingual and personalized functions
• DirectMail allows to use different format attachments: flash, gif and other
• DirectMail allows you to manage returned mail (management of bounces)
• DirectMail offers computerized un-subscription
• DirectMail offers immediate or postponed off-line sending
• You can interrupt mailing, whenever you’re ready, it will take off where you left it
• You can cancel a sending
• DirectMail offers statistics in real time on the number of messages read by a campaign
• DirectMail provides you with reports and essential graphics allowing to have real-time analysis: read mail, links used, number of returns (invalid addresses, responses or vacation notice, etc), % of mail HTML, % of text mail and other
• You can export the results of a campaign in Excel format
• DirectMail offers integrated support of “mime” standards, for instance alternative documents
• DirectMail offers also connection of servers from STMP server to STMP server